I’m curious to hear what folks think of the #SaveCuse video from the perspective of our course and its discussion of genre (and context, medium, purpose, persona, and audience). Today’s Daily Orange is running an editorial, #SaveCuse video embarrasses university,” that faults the video for both advocating on the behalf of a small campus contingent and “captur[ing] every negative connotation associated with being a No. 1 party school…”(5).

Like much of our discussion about the chancellor’s blog posts and emails, it seems that proponents of saving Castle Court have also misjudged the writing situation in which they present their video. Watch the video below, and then provide your reaction and your analysis of where the video’s creators misstepped in their defense of Castle Court. What, using our awareness of the writing situation, would you recommend to bring the two parties (chancellor & video makers) together?

You may also wish to check out the Twitter stream for #SaveCuse.

Similarly, how would you identify the genre, or genres, the video evokes? As a multimodal piece of argument, what might the video makers have done differently to make their argument more persuasive and convincing?